ARTIST STATEMENT (English / Espanol) We drink this essence of life, long entombed, heated and pressurized, then purified and refined into a golden elixir. We consume it in excess and it fuels our unlimited desires.
Special Diesel Project : Diesel, more than a product, is a life style. It is an alternative to the classic luxury. Their values are based on the innovation, non-conformism, aesthetic revolt, cool mentality and jovial attitude.
In the 2009, Diesel launches its new feminine fragrance "Fuel for Life Unlimited", a new elixir of life, only for women who dare to live experiences without limitÉ sexy and sophisticated.
This launching celebrates the intensity of the fragrance in an retro but modern atmosphere, inspired in the '20, where the woman finally felt free to experiment pleasures. The reinvention of this time period suggests a sophisticated and hedonistic attitude.
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